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Sherelle Johnson

About Sherelle Johnson

Content & copy geek at Omnivore. Spent five years on the front lines as a server. Always thinking about better business and marketing systems, consumer psychology, and what to make with my arsenal of craft supplies.

See Which New StratEx Feature Can Help Your Restaurant’s Efficiency

August 23, 2018 By Sherelle Johnson Leave a Comment

As much as we like to believe we can do it all ourselves, the truth is that we oftentimes need a little help in order to perform at our best. Luckily, as a restaurateur, partnering with an HR and solutions oriented platform like StratEx can help you feel like you can do it all and […]

Filed Under: Partner Highlights, Restaurant Tips

Three Ways Big Data Can Help Your Restaurant Save Money

August 15, 2018 By Sherelle Johnson Leave a Comment

  Are you using big data to its fullest potential? Big data refers to data sets that are collected and analyzed using computer software to reveal trends or patterns. Whether or not you are familiar with the term, it is very likely that the cloud-based apps and platforms used in your restaurant are already collecting […]

Filed Under: Restaurant Tips, Restaurant Trends

3 Questions About Social Media for Restaurants Answered

July 25, 2018 By Sherelle Johnson Leave a Comment

By now, your restaurant has almost certainly joined social media. But are you using those tools to their fullest potential? Pew Research Center found that social media is used by 88% of people between the ages of 18-29. In addition to keeping up with friends and family, social media users are reading news, looking for entertaining […]

Filed Under: Restaurant Tips

Case Study: How Banff Hospitality Collective Cut Time Spent Scheduling Labor From Eight Hours to One Hour a Week

July 17, 2018 By Sherelle Johnson Leave a Comment

Park Distillery

Scheduling and labor forecasting can easily be a weekly nightmare at any restaurant, but how about in a resort town with anywhere from 80-160 staff depending on the season? Banff Hospitality Collective is a hospitality management company based in the resort town of Banff, Alberta, Canada. (Sidenote: Banff was named one of the top travel […]

Filed Under: Case Studies

Three Research-Backed Ways to Use Menu Copy To Increase Sales

July 10, 2018 By Sherelle Johnson Leave a Comment

Close your eyes and imagine your perfectly designed menu, laid out with precision, intention, and care. You’ve listened to advice  about the “sweet spot” and placed your most profitable and highest selling item in the right hand corner, using visual cues to highlight specific offerings However, the best design can only do so much if your […]

Filed Under: Restaurant Tips, Restaurant Trends

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